The HafenCity as an urban model puts an emphasis on the new media industry (the so called "New Economy"), itīs clients and employees. Since the NewEconomyCrisis and the crash of itīs stockmarket (the "famous" Neuer Markt) the whole project HafenCity has to be redefined. Nevertheless the german software corporation SAP will have the First Building in the HafenCity. Another important part of the HafenCity should be the "autonomous MediaCity", the MediaCityPort, a project developed especially for the new media, which would replace the KaispeicherA. In this sense the basic urban model for the HafenCity was the MedienStadt.
# End of immaterial production NewEconomyCrisis | # Say goodbye: Internetportal of [Neuer Markt] | # Software cooperation SAP
# SAPīs clients academy FirstBuilding | #Symbol for the Hafencity MediaCityPort | # Defintion and literature MedienStadt
Construction site of the SAP-office buliding
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